One Degree of Separation

St. George’s University and The Halo Group Unveil Powerful Ad Campaign to Spearhead Higher Education Accessibility Across Caribbean

St. George’s University (SGU) will unveil a new advertising campaign for its School of Arts and Sciences (SAS) across the Caribbean this fall. The advertisement aims to raise awareness around the availability and affordability of a higher education locally as an alternative to travelling abroad. The integrated campaign, developed by The Halo Group, which includes a 30-second TV ad, will air morning and evening during primetime on key Caribbean news media in markets.

St. George’s University TV Spot

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We are proud to contribute to the overarching sentiment within the field of education. By positioning higher-education as a positive message of access and opportunity, we are encouraging all students to explore the option—and that’s what’s going to make a difference.

Linda Passante
CEO/Co-Founder, The Halo Group

The creative concept behind the TV spot is to reinforce to young adults across the Caribbean the convenience of SGU as an accessible option for their post-secondary studies right here at home.

Charles R. Modica
Chancellor, St. George's University

About Us

The Halo Group is a marketing communications and branding agency that brings experts in business, branding, advertising and public relations together to work as a single team. Halo helps companies with every experience that a customer has with their brand. The Halo team works alongside a select group of international, national and regional clients. Halo’s work has been honored with some of the industry’s top awards; Telly, Webby, and Internet Advertising Competition Awards.